Friday, September 24, 2010

Innovation From Internet Applications

Advances are going to help you improve where others fall be the wayside. If you don't innovate during these difficult times, your product line will get stale and your company will have a harder and harder time differentiating itself from everyone else. But, by doing something unique which demonstrates what state-of-the-art company you are, it can give you the online image that you are a smart, hip, and with it company that is going to keep improving over time. But, how do you do this when you don't want to spend a ton of money and time on R&D on products that may not earn more then they took to develop. Well, until the time comes to unroll your big advancement, you can opt for small innovative gestures that show your customers you really are on the forefront. For that, Internet and social networking applications can be a simple way to get noticed without too much in depth research or commitment.

Website Applications

Even if you don't decide to develop your own, there are plenty of online applications you can install on your own website to give the impression that you are technologically savvy and innovative. If you have a stock market website, why not include some stock quote applications? And, if you are a mortgage lender, mortgage calculators would be ideal applications to add to your site because they help your buyers determine how much house they can afford.

You can even hire someone to create special applications for your website to further promote some product. For instance, recently, a website call that offers reviews of employers also created an application that tracks the layoffs in the different companies. People who go to the site cannot only get an idea of how good they are to work for, but whether they are stable, growing companies or not.

Social Networking Applications

There is a great glut of applications on social networking sites, like on Facebook. But, there's always room for one more, if it is genuinely state-of-the-art and captivating application. These make an excellent way to introduce new customers to your business and to interact in a manner that is non-threatening and friendly. Different examples of popular applications on Facebook are L'il Green which gets environmentally conscious people to build virtual gardens and save rain forest while they're doing it. If an application is well accepted, it can spread across Facebook very fast, landing you in practically everyone's page.

You can hire someone to create a Facebook application or you can do it yourself. Basic ones are generally only a collection of images that are used to provide exposure for some concept and which are enjoyable to send as presents to others on the same social networking site. Just downloading one of these will often get you a link to create your own application, should the mood suit you and you have a firm concept that promotes your company niche too. Don't just go willy-nilly. Try to use the application to help provide exposure for some area within your company which is targeting a specific market niche.

RC Bailey, MS has degrees in Anthropology and Educational Counseling. He uses Internet Marketing for distributing health self care products. Moms Make Money Home Business